If you are lucky enough to rank highly for your desired keywords, you may have another question to ask yourself: Should your still pay for Google Ads?
Pay per click ads are a great way to quickly reach a large targeted audience, but getting it wrong can be costly! Make your PPC campaign a success with these tips.
We take a look at Facebook’s “Relevance Score” metric, and what it could mean for Facebook Marketers and PPC campaigns.
What’s better than displaying ads to potential customers? Displaying ads to potential customers who have already showed an interest in your products. That’s exactly what remarketing is!
Twitter’s Ad platform is still relatively new to the PPC landscape. Check out our beginners guide on how to get started marketing your business on Twitter.
If you use Facebook Ads there’s a good chance you’ve had an ad rejected thanks to the 20% rule. We explain what it means, and how to avoid getting rejected.